Privacy Policy

Privacy Policy

Last updated: May 30, 2026

Welcome to the Privacy Policy of Stilnovawear. We are committed to protecting your personal information and being transparent about how we collect, use, disclose, store, and safeguard your data when you visit our website, place an order, contact us, or use our services.

This Privacy Policy applies to customers and visitors in the United States.

Stilnovawear is a trading name of BJ Ecom B.V., a company registered in the Netherlands. Our registered company address is Jacob Leendert van Rijweg 50, 2713 JA Zoetermeer, Netherlands.


1. Data Controller

For the purposes of this Privacy Policy, the data controller responsible for your personal information is:

Legal company name: BJ Ecom B.V.
Trading name: Stilnovawear
Registered company address: Jacob Leendert van Rijweg 50, 2713 JA Zoetermeer, Netherlands
Email: support@stilnovawear.com

Although BJ Ecom B.V. is registered in the Netherlands, this website is operated for customers in the United States. Customer support is handled through our online support channels.


2. Information We Collect

We collect personal information when you visit our website, place an order, create or use a customer account, subscribe to marketing, interact with our website, or contact our customer support team.

2.1 Information You Provide to Us

  • Full name
  • Email address
  • Billing address
  • Shipping address
  • Phone number, if provided during checkout or customer support communication
  • Order details and purchase history
  • Product preferences, size preferences, and other shopping preferences you choose to provide
  • Messages, photos, or other information you send to our customer support team
  • Payment information processed securely through our payment providers

We do not store your full credit card number or full payment card details on our own systems. Payment information is processed securely by our payment processors and e-commerce platform providers.

2.2 Information Collected Automatically

When you visit our website, certain technical and usage information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Pages visited
  • Date and time of access
  • Referring website or URL
  • Products viewed or added to cart
  • Checkout activity
  • Cookie and tracking technology information

2.3 Information From Third Parties

We may receive limited information from third-party service providers that help us operate our store, such as payment processors, shipping carriers, fraud prevention tools, analytics providers, advertising platforms, customer support tools, and Shopify.


3. How We Use Your Information

We use your personal information for the following purposes:

  • To process, confirm, and fulfill your orders
  • To arrange shipping and delivery
  • To process returns, refunds, and customer service requests
  • To communicate with you about your order, delivery, account, or support request
  • To detect, prevent, and investigate fraud, abuse, unauthorized transactions, or security issues
  • To improve our website, products, services, and customer experience
  • To analyze website performance and customer behavior
  • To send marketing emails or promotional messages where permitted by law or with your consent where required
  • To comply with legal, tax, accounting, and regulatory obligations
  • To enforce our policies, terms, and legal rights

4. Legal Bases for Processing

Where applicable, including where European data protection law applies, we process your personal information based on one or more of the following legal bases:

  • Performance of a contract: To process and deliver your order, handle payments, provide customer support, and manage returns or refunds.
  • Legitimate business interests: To operate and improve our store, prevent fraud, secure our website, and communicate with customers.
  • Consent: For certain marketing communications, analytics, or cookies where consent is required.
  • Legal obligations: To comply with applicable tax, accounting, consumer protection, and regulatory requirements.

5. Shopify and E-Commerce Platform Services

Our store is hosted and operated using Shopify. Shopify provides the e-commerce platform that allows us to sell our products and services to you.

When you place an order or interact with our website, your information may be processed by Shopify and its service providers for purposes such as checkout, payment processing, order management, fraud prevention, hosting, analytics, and platform security.

You can learn more about how Shopify processes personal information by reviewing Shopify’s privacy information at https://www.shopify.com/legal/privacy.


6. Payments

Payments are processed securely by third-party payment providers. Depending on the payment methods available at checkout, these may include card processors, digital wallet providers, or other payment service providers.

We do not store your full payment card details. Payment providers may process payment-related information, including your name, billing address, payment method details, transaction amount, and fraud prevention information.


7. Google Analytics and Website Analytics

We may use Google Analytics and similar analytics tools to understand how visitors use our website and to improve our store’s performance.

Google Analytics may collect information such as pages visited, time spent on the website, interactions, device information, approximate location, and other usage data through cookies or similar technologies.

Information generated by Google Analytics may be transmitted to and stored by Google. For more information, please review Google’s Privacy Policy at https://policies.google.com/privacy.

You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout.


8. Cookies and Similar Technologies

We use cookies, pixels, tags, and similar technologies to operate our website, remember your preferences, improve user experience, analyze website performance, and support marketing activities.

Types of Cookies We May Use

  • Essential cookies: Required for website functionality, checkout, cart features, account access, security, and fraud prevention.
  • Analytics cookies: Help us understand website traffic, visitor behavior, and store performance.
  • Marketing cookies: Help us deliver, measure, and improve advertising and promotional content.
  • Preference cookies: Remember your settings and preferences where applicable.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website, including cart and checkout features.

Instructions for managing cookies in common browsers are available here:


9. Marketing Communications

If you subscribe to our marketing emails or otherwise consent to receive promotional communications, we may use your email address to send you updates, offers, product information, and promotions.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in our emails or by contacting us at support@stilnovawear.com.

Even if you unsubscribe from marketing emails, we may still send you transactional or service-related messages, such as order confirmations, shipping updates, refund notices, or customer support communications.


10. Sharing Your Information

We do not sell your personal information for money. However, we may share personal information with trusted service providers and partners where necessary to operate our store and provide our services.

We may share information with:

  • Shopify and e-commerce service providers — to operate our online store, checkout, order management, and customer accounts.
  • Payment processors — to securely process transactions and prevent fraud.
  • Shipping carriers and logistics providers — to fulfill and deliver orders.
  • Customer support tools — to respond to inquiries and manage support requests.
  • Analytics providers — to understand website usage and improve performance.
  • Marketing and advertising platforms — to deliver and measure advertising where permitted by law.
  • Fraud prevention and security providers — to protect our website, customers, and business.
  • Professional advisers — such as accountants, legal advisers, or compliance consultants where necessary.
  • Government authorities or legal parties — where required by law, court order, legal process, or to protect our rights.

We require service providers to handle personal information appropriately and only for the purposes for which they are engaged.


11. International Data Transfers

Because BJ Ecom B.V. is registered in the Netherlands and our store serves customers in the United States, your personal information may be processed in more than one country, including the United States, the Netherlands, Canada, and other locations where our service providers operate.

When personal information is transferred internationally, we take reasonable steps to ensure that appropriate safeguards are in place and that your information is handled in accordance with applicable privacy and data protection laws.


12. Data Retention

We retain personal information only for as long as necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Typical retention periods include:

  • Order and transaction records: Retained as needed for order processing, customer service, tax, accounting, and legal compliance purposes.
  • Customer service communications: Retained for as long as needed to resolve inquiries, maintain service records, and protect our legal rights.
  • Marketing information: Retained until you unsubscribe, withdraw consent, or request deletion where applicable.
  • Website analytics data: Retained according to the settings of the analytics tools we use.

When personal information is no longer needed, we will delete, anonymize, or securely retain it where required by law.


13. Data Security

We take appropriate technical and organizational measures to protect your personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

Our website uses SSL/TLS encryption to help protect data transmitted between your browser and our website. We also rely on reputable service providers for secure checkout, payment processing, hosting, and platform security.

Please note that no method of transmission over the internet or method of electronic storage is completely secure. We cannot guarantee absolute security, but we work to protect your information using reasonable safeguards.


14. Your Privacy Rights

Depending on your state of residence and applicable privacy laws, you may have certain rights regarding your personal information. These may include the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate personal information
  • Request deletion of your personal information, subject to legal exceptions
  • Request information about how we collect, use, and disclose personal information
  • Opt out of certain uses of personal information for targeted advertising, sale, or sharing where applicable
  • Withdraw consent for marketing communications
  • Appeal a privacy rights decision where required by applicable law

To exercise your privacy rights, please contact us at support@stilnovawear.com. We may need to verify your identity before processing your request.


15. California Privacy Rights

If you are a California resident, you may have specific rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act.

These rights may include:

  • The right to know what personal information we collect, use, disclose, sell, or share
  • The right to request deletion of personal information, subject to certain exceptions
  • The right to correct inaccurate personal information
  • The right to opt out of the sale or sharing of personal information
  • The right to limit the use and disclosure of sensitive personal information, where applicable
  • The right not to be discriminated against for exercising your privacy rights

We do not sell personal information for money. However, certain advertising or analytics cookies may be considered “sharing” under California privacy law. You may manage cookies through your browser settings or through any cookie preference tools available on our website.

To submit a California privacy request, please contact us at support@stilnovawear.com.


16. Do Not Track Signals

Some browsers offer a “Do Not Track” setting. Because there is currently no uniform industry standard for responding to Do Not Track signals, our website may not respond to these signals in all cases. You can still manage cookies and tracking technologies through your browser settings and any cookie preference tools available on our website.


17. Children's Privacy

Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13.

If you believe that a child under 13 has provided us with personal information, please contact us at support@stilnovawear.com, and we will take appropriate steps to delete the information.


18. Third-Party Links

Our website may contain links to third-party websites, services, or platforms. We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.


19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in legal requirements, our business practices, our services, or the tools we use.

The current version of this Privacy Policy will always be published on this page. The “Last updated” date at the top of this page will indicate when the policy was last revised.


20. Contact Us

If you have questions about this Privacy Policy, your personal information, or your privacy rights, please contact us:

Store name / trading name: Stilnovawear
Legal company name: BJ Ecom B.V.
Registered company address: Jacob Leendert van Rijweg 50, 2713 JA Zoetermeer, Netherlands
Email: support@stilnovawear.com


Related Policies

Terms of Service | Shipping Policy | Return & Refund Policy | Payment Policy


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